What We Can Learn From Some Of TikTok's Best Brand Collaborations
TikTok collabs hold some very important lessons for us.
In the ever-changing landscape of social media marketing, it can be hard to keep up with what works and what doesn't. But there's one platform that has consistently proven to be a powerful tool for…
5 Ways To Ensure That Diversity Is At The Center Of Your Influencer Campaigns
Every business should be an ally.
Throughout history, certain groups of people haven’t always had the same opportunities as others. While this has improved over time, it can be better. Businesses are re-evaluating their values to find ways to make a…
Why Business Owners Need To Be Influencers
Influencers are the way of the future.
Influencer marketing is one of the most powerful ways to market your business. Most businesses have shifted from traditional marketing towards influencer marketing, and the results are amazing. If you haven’t jumped onto influencer marketing, you’re missing out. But you…
The 5 Best Ways To Get Your Brand Noticed
Getting your brand noticed doesn't have to be hard.
Business owners face many challenges. Funding, exposure, brand awareness, and much more. We’re here to tell you that getting noticed, especially in the early stages of starting your brand, doesn’t have to be so difficult. Brand awareness…
The Top 3 Social Media Platforms For Marketers In 2022
Choosing the right social media for your brand can be tricky.
If you’re trying to master your social media marketing strategy, you’ve got to pick the right platform. Choosing the right (or wrong) platform can make or break your social media strategy. Does the…
How Making Videos Of Your Podcasting Sessions Can Help Your Show Stand Out
Is a video podcast the perfect way to refresh your content?
Podcasting is one of the trendiest new ways to grow your business. However, starting a podcast doesn’t necessarily mean it’ll be successful. As of December 2021, there are over 3.2 million…
How To Avoid Influencers Selling Out For Your Campaigns
Influencer sellouts might be killing your campaign.
Authenticity is one of the most important factors of a marketing campaign that often gets overlooked or completely forgotten. If the influencers in your campaign lack trust and credibility, you are bound to fail.
Let’s break down what causes influencer…
Three Ways NFTs Are Changing The Way Brands Interact With The Digital Landscape
NFTs are on the cutting edge of digital technology, and brands are starting to wonder what potential it holds for them.
What started as a trendy way to create digital trading cards has now caught the interest of celebrities and brands alike,…
How To Make Your Tiny Podcast Campaigns Really Big
Podcasting has become a very powerful tool in the world of marketing.
Many brands are sponsoring ad space on any variety of the roughly 4 million shows that are airing today, and a few brands have even taken the next step into creating their own podcasts.
No…
According to a McKinsey Study, marketing-inspired word-of-mouth generates more than twice the sales of paid advertising, and these customers have a 37% higher retention rate. Continue reading.