Designed for the "always-on" influencer strategy
Cut to the Core
Core is a vertically-focused group of influencers who are curated and refreshed constantly, through deep learning and AI-driven insights. You can deploy your Core in many ways, through an always-on influencer strategy.
Influicity Core gives you ready-made groups of influencers, ranging from a few dozen to hundreds, that work with your brand regularly. Once developed, Core can be deployed and activated for your marketing activities rapidly. Think of it like a custom-built influencer network, just for your brand.
○ Leverage a crew of travel enthusiasts with customizable segments like age, location, and destination preferences.
○ Ideal for hotels, airlines, cruise lines, tour companies, and tourism boards.
○ Deploy with custom videos, blogs, travel journals, and destination look books.
○ Tap into car lovers, road trip junkies, automotive bloggers, gear heads and everything in between.
○ Ideal for manufacturers and dealerships, on the local and national level.
○ Focus on mainstream, lux, family, and trucks
○ Choose from hair, makeup, skincare, and beauty routines. Micro, macro, and celebrity influencers.
○ Ideal for brands, licensees, and retailers across the beauty category.
○ Activate with tutorials, product demos, makeovers, and unboxings.
Food + Cooking Core
○ Partner with everyday chefs, culinary experts, bakers, foodies, and lovers of exotic cuisine.
○ Influential across grocery, restaurant, and meal prep.
○ Spin up recipe guides, meal prep videos, dinner ideas, kitchen gadget tips, and nutritional videos.
Finance + Money Core
○ Build a group of knowledgeable, relatable influencers who can speak in a straightforward voice on money matters.
○ Ideal for banks, credit card brands, and insurance companies.
○ Deploy with finance blogs, shopping diaries, budgeting advice videos, and savings tips.
Health + Wellness Core
○ Leverage a group of heath and wellness creators across social and blog channels.
○ High demand among clean food brands, fitness marketers, and more.
○ Create high volume content on social, video, blog and live events.
○ Tap into a deep collection of avid gamers, casual gamers, and e-sports players.
○ Designed for video game manufacturers, electronics, and accessory brands.
○ Run game demo's, live gameplay, new releases, drive to download, and in-game purchases.
Fashion + Retail Core
○ Build a crew of shopaholics, fashion-forward consumers, thrifty shoppers, mommy bloggers, and many more.
○ Engineered for national retailers, local retail locations, and apparel brands.
○ Release photo shoots, product reviews, new line announcements, store opening videos, and more.
○ Choose from dozens of seasonally developed group, including Xmas, Mothers Day, and Back to School.
○ Ideal for consumer brands, specialty products, and national retailers.
○ Product reviews, family-oriented videos, unboxings, and live events